Brewer’s 4th book is a collaboration with two leading experts on business ethics and crises communication. Together with Professors Robert Chandler and O.C. Ferrell, Managing Risks for Corporate Integrity: How to Survive an Ethical Misconduct Disaster is designed to provide leaders with a solid understanding of how quickly an ethical misstep can become a disaster if not properly managed. Although written long before the BP spill in the Gulf of Mexico, no better example exists of the CEO addressing the media saying all he “wanted was his life back” – clearly not the best response in the face of the disaster. Loss of lives, wildlife, shareholder wealth, and reputation were all at stake as BP’s structural integrity was weakened by a risk appetite that exceeded its risk oversight creating a risk culture that quickly became unmanageable and ultimately resulted in BP demanding performance its counterparty was not capable of achieving without excessive risk that lead to the crises.
Managing Risks for Corporate Integrity
Hardback ISBN 0-324-20351-9